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Exec’s Guide to Cloud – New Description

August 24, 2009 Leave a comment

A month or two back I put together a new description for Executive’s Guide to Cloud Computing, and last week it seems to have migrated to the Amazon entry for the book. In any case, just wanted to share it with you:

Executive’s Guide to Cloud Computing

Tap into the power of cloud computing and learn the strategic implications for your organization.

In less than a decade Google, Amazon, and Salesforce.com went from unknown ideas to powerhouse fixtures in the economic landscape; in even less time offerings such as Linkedin, Youtube, Facebook, Twitter and many others also carved out important roles; in less than five years Apple’s iTunes became the largest music retailer in North America.

They all share one key strategic decision – each of these organizations chose to harness the power of cloud computing to power their drives to dominance. With roots in supercomputing and many other technical disciplines, cloud computing is ushering in an entirely new economic reality – technology-enabled enterprises built on low cost, flexible, and limitless technical infrastructures.

The Executive’s Guide to Cloud Computing reveals how you can apply the power of cloud computing throughout your enterprise, giving members of the C-suite a detailed look at:

  • Why cloud computing must be a top priority on your company’s IT roadmaps
  • How the drive for scale, lower costs and greater agility is making cloud computing a fiscal and technological imperative;
  • The relationship between cloud computing and other relevant IT initiatives;
  • The strategic implications of cloud computing for the enterprise;
  • Where to begin and how to get started integrating cloud computing into your existing operations.

Now you can harness cloud computing’s potential for your organization. Executive’s Guide to Cloud Computing shows you how.

Well there it is … hope that this sounds interesting to you, and that it will make a contribution to our collective push into the next age of computing.

Categories: books Tags: ,

All Moved In

August 22, 2009 Leave a comment

Now that the bulk of the writing is winding down on the cloud book, I’m really happy to turn some attention to this blog (among many other things, most – like this – neglected far too much for far too long).

For all sorts of reasons we (Appistry) decided to move individual blogs away from the company umbrella. Sam Charrington will explain things fairly soon (though not yet), and I’ll point to that once posted.

But I guess the whole self-organizational roots run very deep in our collective culture, so most of us have already gotten started.

all the boxes are here

all the boxes are here

Moving In
As  you may have surmised this is my new blogging home, and more or less like moving into a new home there’s a lot of excitement, most of my stuff is in the new place, but with one practical problem …

… it’s mostly all still in boxes.

Oh well, enough is unpacked to get started

What’s Next
In the weeks and months to come I intend to be far more active in this space, covering a wide range of topics – from the latest in cloud computing technologies, competition, and most importantly to all of us in the business, real use cases, to speculation on what’s possible and perhaps what’s slowing progress.

Right now I think I’ll pay particular attention to the profound business implications of this whole transformation. Of course, along those lines I’ll also explore certain topics covered in the cloud book in more detail, perhaps examining topics from angles not yet considered, or considering developments in light of the principles laid down in the book.

I think I’ll go ahead and host the microsite for the book in this domain as well, but that’s still a month or so out.

One Last Thing
If you like what you see and it’s worth your time, please pass it along. If you think I’m “on crack” and would be better off doing … well just about anything else, as long as it doesn’t involve computers … then let’s buy a beer and begin arguing.

nike2But no matter where you come down on my particular point of view, one thing is really beyond debate – cloud computing is real, it is probably the most significant technological shift in at least a decade, and it is beginning to happen fairly broadly right now, even as we sit here and cogitate.

So to paraphrase one of my all-time favorite ad tag-lines, let’s stop talking and just do it.

Photo of the first day of moving into the new house courtesy of Maria Neels, © 2008. “Just Do It” a registered trademark of Nike.

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